4. Deepen your SEO knowledge

Backlink Analysis

A Roadmap with Free Guides & Tools

If you’re looking to learn or expand your SEO audits and recommendations knowledge, you’ve come to the right place! In this page you’ll find the best free SEO audits and recommendations resources: from guides, to tools and even tips! Take a look below.

Backlink Analysis

Backlinks remain one of Google’s top three ranking factors, which means you simply can’t ignore the need for a solid strategy to earn these. Without building high-quality links, the reality is that you won’t rank highly for competitive keywords and search terms.

Not all links are equal. In fact, the wrong type of links can harm your website and negatively affect your rankings, impacting organic traffic, and revenue as a result.

You should be analyzing your backlinks and your competitors’ on a regular basis to find fresh opportunities to build links that will help increase your organic visibility, to identify any issues which could be holding back your site’s performance, and to discover the most appropriate way to take action to resolve these.

FREE Backlink Analysis GUIDES

RESOURCE NAME
TYPE
AUTHOR
How to Do a Basic Backlink Audit (in Under 30 Minutes)
Guide
Joshua Hardwick / Ahrefs
Backlink Analysis: How to Spot Quality and Toxic Backlinks
Guide
James Brockbank / SEMrush
Performing a manual backlink audit, step by step
Guide
Dave Davies / Search Engine Land
How to audit links for SEO
Guide
Sally Poundall / BrainLabs
Link Profile Audit: 28 Things to Check
Guide
Brian Harnish / Search Engine Journal
Backlink management basics
Course
Greg Gifford / SEMrush

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