4. Deepen your SEO knowledge

BUDGETING SEO

A Roadmap with Free Guides & Tools

If you’re looking to learn or expand your SEO audits and recommendations knowledge, you’ve come to the right place! In this page you’ll find the best free SEO audits and recommendations resources: from guides, to tools and even tips! Take a look below.

BUDGETING SEO

How much should you budget for SEO?

A lot of businesses struggle with this question. The answer depends on what you want to achieve and where you presently stand in relation to your competition. 

A word of caution though as there are two errors that people frequently make.

Don’t start SEO with expectations of instant results.
Many people make the mistake of expecting instant results by comparing SEO with pay per click (ppc) campaigns. While PPC campaigns can show results in less than a week’s time, SEO may take anywhere from 3 to 6 months. The first month is strategizing, planning and auditing.  Second month, implementation begins, but it takes time for Google to recognize your efforts. It is only from the third month that you will start seeing some result.

It’s important to note that SEO is a long-term game and one should start with enough budget to last for a designated time or else you carry a considerable risk of running out of steam too soon.

Look at SEO as a short to medium term investment rather than an overnight one.

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FREE BUDGETING SEO GUIDES

RESOURCE NAME
TYPE
AUTHOR
How Much Should You Spend on SEO? 5 SEO Budget Strategies that Make Sense
Guide
Joe Robinson / Green Flag Digital
How to Budget for SEO: Our Thoughts on Budget Allocation for B2B SaaS Companies
Guide
Michael Smith / Powered by Search
SEO Cost Calculator: How Much Should You Budget for SEO Services?
Guide
Chuck Price / Search Engine Journal
How much to budget for SEO?
Guide
Kaushal Thakkar / Infidigit

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1. Learn Seo Basics

2. Learn to execute an seo process

3. Learn to implement SEO in your CMS